Export Custom Lead Fields as Individual Columns in Lead List Reports
Description:
Currently, when exporting a Lead List that contains multiple custom lead fields, all custom fields are consolidated into a single column labeled extra_data.
This structure makes it difficult to analyze, filter, and use the exported data effectively in external tools such as spreadsheets, reporting dashboards, or CRM integrations.
Proposed Enhancement:
Modify the export functionality so that each custom lead field is exported as its own individual column, rather than being grouped into a single extra_data field.
For example:
Custom Field 1 → Column: Custom Field 1
Custom Field 2 → Column: Custom Field 2
Custom Field 3 → Column: Custom Field 3
Business Impact / Value:
- Improves data usability in Excel and BI tools
- Eliminates the need for manual parsing of extra_data
- Enhances reporting accuracy and efficiency
- Supports better integration with downstream systems
- Reduces time spent reformatting exported data