1. Business Need & Context
   The customer needs to track Average Speed to Answer (ASA) sliced by specific Inbound Company Phone Numbers. They run marketing campaigns, regional DID numbers, or line-of-business numbers and need to evaluate service performance and caller wait times based on the entry phone number dialed.

2. Current Limitation
   In RingCentral Analytics, Average Speed to Answer (ASA) is only calculated at the Call Queue or User endpoint level. The Company Numbers Report (Analytics > Performance Reports > Company Numbers) provides volume and duration metrics (Inbound Calls, Missed Calls, Total Handle Time, Avg Ring Time), but it lacks an ASA metric.

3. Proposed Feature / Enhancement

Add ASA as a KPI: Include Average Speed to Answer (ASA) as a toggleable KPI card and column in the Company Numbers Report within RingCentral Analytics.

Calculation Rule: Measure the total duration from the moment the call reaches the RingCentral platform via that specific phone number until the call is answered by an agent/user (including queue wait time).

1. Business Impact & Value

Customer Retention: Allows managers to evaluate queue efficiency and staffing levels per phone number without having to rebuild 1:1 Call Queue mappings for every single direct line.

Reporting Parity: Brings phone-number-level reporting in line with call queue performance analytics.